PUBLICATION: The Washington Post

DATE: Wednesday, January 27, 2010

TITLE: Apple fans hope result of tablet computer hype won’t be a bitter pill to swallow

AUTHOR: Paul Farhi

OLA RESEARCH REFERENCED: A Tablet In All But Name – What the online media think Apple will call their latest product

SUMMARY: Our Apple iPad research analysed the coverage the launch of Apple’s new tablet computer. We analysed the online media coverage in an attempt to predict the name Apple would give their new tablet computer.

It was referenced by Paul Farhi in The Washington Post.